Dating sites and apps

An honest map of the main platforms: what each one actually does, who it is for, and how to choose without spending more than you meant to.

Transparency

AffectionPlus is published by the company behind Affection.org, a French-language dating site. We say so at the top so that you can read the page knowing it.

This page carries no paid link. No platform has paid to appear here, and there is no performance ranking: what follows describes business models and audiences, because those are what determine whether a platform suits you. The only honest ranking is the one you make yourself, after two weeks of use.

Four families of platform

There are hundreds of apps and perhaps four real designs. Knowing which family you are dealing with tells you more than any review, because it predicts who you will meet, how much you will pay, and how the conversation will start.

Swipe apps

A photo, a few lines, a gesture left or right, and a conversation that opens only if both sides said yes. Tinder invented the format, Bumble added the rule that the woman writes first in heterosexual matches, Hinge built its profiles around prompts to make the first message easier to write.

Volume is their strength and their weakness: you see a great many people quickly, and the selection rests almost entirely on the photograph. They are free to use with paid tiers that sell visibility — boosts, super-likes, seeing who liked you. Best suited to dense urban areas; below a certain population the pool empties in a week.

Subscription generalists

Match, eharmony and their equivalents work the other way round: browsing and receiving messages is free, but replying requires a paid subscription. The population skews older and states its intentions more openly — a relationship rather than an evening.

Two things to check before paying. The advertised monthly price almost always assumes a six- or twelve-month commitment paid up front; the true monthly cost is higher. And the subscription renews automatically: see what you sign when you pay online before you subscribe, not after.

Questionnaire matchmakers

A long personality questionnaire, then a limited number of suggested profiles rather than an endless list. eharmony built the model; several national platforms follow it. The claim is a scientific compatibility score.

Be clear about what the evidence supports. Questionnaires are good at filtering out obvious incompatibilities — you want children and the other person does not — and poor at predicting attraction, which no published algorithm has managed to forecast. What you are buying is a shorter list and less fatigue, not a guarantee.

Community apps

Platforms built around a shared identity: Grindr and HER for gay, bisexual and queer users, apps organised around a religion, a language or a diaspora. The advantage is obvious — you skip the explaining. The risks are specific too: in countries where homosexuality is prosecuted, these apps are used for entrapment, and profile data has been leaked more than once. See personal data and sexual orientations.

How to choose, concretely

Before you pay, two checks

Look for the recent reviews of the cancellation process rather than the reviews of the service, and check that the site shows a company name and address. A platform that cannot be written to is a platform you cannot get a refund from. If something goes wrong, see romance scams.

And away from the apps

Most couples still meet through work, friends, study, a shared activity or a neighbourhood. Apps have grown enormously but they have not replaced any of that — they added a channel for people whose daily circle had stopped producing new faces. If yours still does, the app is optional.

Whichever channel you use, the next steps are the same: writing a profile and the first messages, then the first meeting.

Page checked in September 2026. The instruments cited can change: if in doubt, confirm with the official source given.

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